This is a auto-generated Article of all your definitions within the glossary.
Glossary
This is a auto-generated Article of all your definitions within the glossary.
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24-hour conversation window
A 24-hour period during which user can reply to customers through session messages on the Official WhatsApp Business API. After this period, a pre-approved Template message is required to reopen the conversation for further responses.
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24 小時對話時限
用戶可以在 24 小時內透過官方 WhatsApp Business API 直接回覆客戶的訊息。若超過 24 小時，則需使用預先批准的範本訊息才能重新開啟對話以進行進一步回應。
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Action node
Action node is a component in Flow Builder. It performs specific tasks when triggered, such as automate responses, update contact information, manage conversations, and integrate with external systems etc.
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Add-on
Add-on refers to additional subscription options available for purchase alongside plan subscriptions. Currently SleekFlow offers add-ons regarding user accounts, contact storage and flow enrollments.
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AI agent
SleekFlow’s AI-powered assistant designed to streamline workflows, automate tasks, and interact with customers.
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AI handover
A feature in SleekFlow that facilitates the seamless transfer of customer conversations from the AI agent to a human agent. AI handover provides a summary of the AI agent's prior interactions with the customer, enabling the human agent to pick up the conversation with full context.
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AI Knowledge Base
AI knowledge base allows you to upload materials about your company and its products. You can build an information library where the SleekFlow AI exclusively learns from.
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AI Smart Reply
AI Smart Reply allow user to generate responses in conversations based on the recent conversation history and knowledge from the source materials uploaded to the AI Knowledge Base.
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AI Smart Summary
A feature in SleekFlow’s Inbox that uses AI to generate concise summaries of long conversations, enabling users to quickly understand the main points and context of a chat. This helps improve response efficiency and maintain continuity in customer interactions.
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AI Writing Assistant
AI Writing Assistant allow user to enrich the draft messages based on a variety of out-of-the-box, such as grammar and change the tone of voice of the messages. You can also enter custom prompts.
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Analytics
A comprehensive dashboard to track and evaluate messaging performance and customer interactions. Users can review critical metrics such as the total number of conversations & newly added contacts etc.
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Analytics tag
An analytics tag is a piece of metadata or a label used to track and categorize user interactions, events, or actions for data analysis purposes. In the context of digital platforms, it helps businesses measure performance, monitor behaviors, or attribute outcomes to specific campaigns or channels. Analytics tags are often used in tools like event tracking, ad performance analysis, or customer journey mapping to provide actionable insights.
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API Keys
API keys are unique codes generated by the external platform that serve to authenticate access to its API, enabling seamless integration with SleekFlow's functionalities.
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Array of objects
A data structure in SleekFlow’s custom objects that holds multiple related records, each represented as an object. An array of objects allows for the storage and management of multiple entries under a single custom object, enabling complex relationships and data retrieval.
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Assignment status
The current state of a conversation that determines who can view, search for, and send messages within it. Assignment status affects the level of access and control other users have over the conversation.
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Away message
An automated message generated when the user is unavailable, such as during non-business hours or when away from the phone. The message can be customized, scheduled, and targeted to specific contacts based on predefined preferences.
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Branching
The ability to create different branches within flow enrollment when using Flow Builder. It allows the user to define conditions or criteria that determine which path the flow should follow based on the input or current state.
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Broadcasts
A feature that allows a user to send a message simultaneously to a large group of recipients. Broadcasts can be used to efficiently distribute information, promotions, or announcements.
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Business-initiated conversation
A conversation started by a business when no messages have been exchanged with a customer in the past 24 hours. These messages require a pre-approved WhatsApp template to reopen the messaging window.
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Call-to-action button
A button that allows the user to perform an action by tapping it, such as making an apportionment or opening a link.
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CAPI (Conversion API)
Meta’s Conversion API (CAPI) is a server-side tool that enables businesses to share customer actions, such as purchases or website visits, directly from their servers to Meta. This enhances ad tracking, optimizes campaign performance, and ensures data privacy by bypassing browser limitations like cookie restrictions.
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Child objects
Subordinate data entities within a custom object in SleekFlow, often organized as an array of objects. Child objects allow users to structure related information hierarchically, supporting complex data relationships and enabling detailed data retrieval and organization.
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Click-to-WhatsApp ad (CTWA)
An interactive ad format that allows users to directly initiate a conversation on WhatsApp by clicking on the ad, enables quick access to businesses via WhatsApp messaging.
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Collaborator
A collaborator is a team member who helps manage conversations linked to a contact. They receive notifications and can respond to messages. There is no limit to the number of collaborators that can be assigned to a contact.
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Commerce hub
Commerce Hub is a centralized platform that facilitates seamless management, integration, and optimization of e-commerce operations, including inventory management, order fulfillment, and sales channels.
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Commerce Manager
A feature on Meta that allows user to manage multiple Facebook pages, business assets and as accounts, as well as Instagram accounts and product catalogs, in one place.
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Company account
A company account in SleekFlow represents a central profile for your business, encompassing all the necessary details and settings to manage your team's interactions and customer engagements effectively.
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Company inbox
All conversations including unassigned conversations can be viewed under company inbox.
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Condition
A decision-making element in Flow Builder that evaluates enrollments based on set criteria, determining the path a flow will take. Conditions allow user to tailor response based on factors like contact properties and conversation status etc.
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Contact list
A collection of contacts that allows businesses to organize and segment their audience. By adding contacts to different lists, users can classify them based on various criteria, such as demographics, engagement levels, or purchase history.
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Contact owner
The designated team member responsible for a contact, with full access to the contact and all related conversations. New customers are unassigned by default, and assignments can be managed via the “Assigned to” button.
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Contact property
Contact property refers to a specific information associated with an individual contact, such as their name, email address, phone number, or any custom fields. Contact property condition allows users to evaluate these attributes within flows, enabling personalized responses.
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Contacts
A feature that stores customers’ phone numbers and email addresses, enabling their use in broadcasts.
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Conversation analytics
Conversation analytics provides insights into messaging interactions, helping businesses track performance, optimize response times, and understand customer behavior. It enables data-driven decisions to improve team efficiency and customer engagement.
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Converstion analytics
A feature in SleekFlow that provides detailed insights into the performance of customer interactions and campaigns. It tracks and analyzes user actions, allowing businesses to measure the effectiveness of their messaging strategies and optimize for higher conversion rates.
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Converstion tracking events
Specific user actions or milestones tracked within SleekFlow. These events help businesses will be used in Conversion Analytics, measuring the effectiveness of campaigns and workflows, providing actionable insights to optimize customer engagement and improve conversion rates.
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Custom object
Custom object is a data entity that you can customize to address the specific data needs of your company. It allows you to create unique categories that represent various aspects of your operations, such as orders, memberships, or appointments.
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Custom object key
A unique identifier used to distinguish custom objects from each other in the database.
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Custom object list
A collection or grouping of custom object records within a specific object type. These lists allow users to view, search, and manage custom object data efficiently, providing a structured way to work with custom data sets tailored to the organization's needs.
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Custom object properties
An attribute within a custom object, designed to capture specific details about that object. It can be thought of as pieces of information associated with the object, such as event data or name, to help identify and differentiate it from other custom objects.
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Custom object record ID
A unique identifier assigned to each custom object record in SleekFlow, used to locate and reference specific data entries within custom objects. This ID enables seamless data management and retrieval.
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Custom object records
An individual data entry within a custom object in SleekFlow, representing a unique instance of that custom object.
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Custom persona
A feature in SleekFlow that enables users to personalize their AI agent by configuring elements such as tone of voice, agent name, reply length, and welcome message.
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Custom store
In SleekFlow, “Custom Stores” refer to personalized e-commerce storefronts that businesses can create and manage within the platform. These stores allow users to showcase their products or services in a tailored way, enabling them to enhance customer engagement and improve the shopping experience.
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Data masking
Data masking is a security feature in SleekFlow that protects sensitive information by hiding or encrypting specific data points in incoming messages, contact details, custom object properties, and records.
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Dataset
A dataset in the context of Meta ads refers to a collection of structured data used to optimize advertising campaigns. It may include audience demographics, engagement metrics, conversion rates, and other insights to help businesses target the right audiences and measure the effectiveness of their ad strategies.
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Data source
A setting in SleekFlow’s Flow Builder that determines the origin of data used within automated workflows. By defining the data source, users can pull information from integrated platforms, custom objects, or user-defined inputs to personalize and direct flow actions.
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Dedicated channels
Team members can only send and receive messages through the dedicated channel. If there is no dedicated channels, team members will have access to all channels.
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Dynamic website
A website that generates content and interacts with users in real time based on user actions, preferences, or other variables.
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Facebook Business Account
A Facebook account that specifically designed for people who want to manage advertisements and pages without having a personal profile.
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Facebook Business Manager
Facebook Business Manager is a tool developed by Facebook to help businesses organize and manage their Facebook assets, such as Pages, ad accounts, and Instagram accounts, in a secure and centralized way.
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Facebook Business Portfolio
A Facebook Business Portfolio is a feature within Facebook Business Manager that allows businesses to group and manage multiple ad accounts, Pages, and other assets under a unified structure. It streamlines organization, permissions, and reporting for teams handling diverse marketing campaigns or clients.
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Facebook Lead Ads integration
Facebook Lead Ads integration in SleekFlow allows businesses to connect their Facebook Lead Ads campaigns to SleekFlow, streamlining lead management and engagement. Once integrated, leads generated from Facebook ads are automatically synced to SleekFlow, where they are added as contacts with relevant details
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Facebook One-time Notification
A feature that allows businesses to send bulk messages to customers who have opted in for updates, such as product launches or back-in-stock alerts.
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Flow Builder
Flow Builder is a customer journey automation tool for chats. It allows you to design automated flow by capturing customers' behavioral cues such as initiating a chat or clicking an ad across different sources.
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Flow enrollment
A flow enrollment occurs when a contact meets the flow’s trigger criteria and is therefore added to the flow. The enrolled contact will then proceed down the automated journey defined by the flow.
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Flow log
Flow logs capture details about the activities performed by a flow in Flow Builder, including when actions are triggered, the data processed, and any errors encountered.
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Flows within Flow Builder
In SleekFlow’s Flow Builder, flows are created to automate responses, decisions, and messaging across various scenarios. Users can start from scratch or use predefined templates to customize workflows that meet their business needs.
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Flow variable
A stored set of data used with a flow to create conditional, dynamic branching in automated workflows. After data is saved as a flow variable in one part of the flow, the “Flow variable” condition can evaluate its value at subsequent stages.
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Free-entry point conversation
Conversations initiated by customers through specific actions, such as clicking a Click-to-WhatsApp Ad or a Facebook Page CTA button. These conversations are free of charge and last 72 hours once the business responds within 24 hours. During this period, businesses can send any type of message without incurring additional fees.
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Free-form message
A message that can be sent within a 24-hour customer service window on WhatsApp Business API through SleekFlow. If no conversation has occurred within the past 24 hours, a pre-approved template message is required to reopen the messaging window.
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Graph API
Graph API is a programming interface that allows developers to access and interact with the data and resources of a social media platform, such as Facebook, in a structured and interconnected manner.
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Greeting message
A reply that will be sent to the customer whenever they sign up/chat first.
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Idle customer
Refer to a user who has not initiated any new conversations or responses within a defined period, or an unresponsive customer who, after receiving a message or query from the business, hasn’t provided a reply or taken any action.
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Interactive message
A type of message that allows users to engage with and respond to specific prompts or actions within the message itself. It come in two formats: List Messages and Quick Reply Buttons.These messages can only be sent within 24 hours of the last customer interaction.
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Internal notes
A type of message that is only visible among the agents in the company and will not be received by your customers. You can also use @ in the internal note to notify other teamates within the company. Internal notes can also be selected as a channel.
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IP allowlisting
IP allowlisting is a security feature in SleekFlow that restricts access to your workspace by permitting only specific IP addresses. By implementing IP allowlisting, businesses can ensure only users connecting from authorized networks can access sensitive company data and features.
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Label
Label is a tag you can assign to a contact to help categorize, organize, and manage your contacts. Labels enable you to segment contacts based on specific attributes, behaviors, or business needs, making it easier to trigger workflows, personalize communication, or filter contacts for targeted actions.
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LINE channel ID
A unique identifier for a channel on the LINE Platform. It can be found on the “Channel settings” page of the LINE Developers Console.
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LINE channel secret
A signature key for a channel on the LINE Platform. You can find the channel secret in the “Channel settings” page on the LINE Developers Console.
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List message
A type of message that provides customers a list menu of buttons with related options after getting a message prompt from them.
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Live Chat Widget
The Live Chat Widget in SleekFlow is a customer support feature that enables businesses to chat with website visitors in real time. This widget can be embedded on a website, allowing customers to start conversations directly with a support or sales team.
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Masking pattern
A predefined format used to conceal sensitive information within SleekFlow by partially or fully replacing it with obfuscated characters, created with regex pattern to help protect personal data.
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Message opt-in
Message opt-in is a fallback solution that allows users to starting a conversation as quickly as possible if an end-contact is currently within the conversation window limitations set by Meta (outside of 24h conversation window).
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Message payload
The content of a message sent or received in SleekFlow, typically structured in a specific format (e.g., JSON). The payload includes the actual data or information being transmitted, such as text, media, or metadata, within an API request or response.
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Message tag
A feature used to send messages to Facebook Business Page contacts outside the 24-hour window. There are four types: Confirmed Event Update, Post-Purchase Update, Account Update, and Human Agent, which extends the window from 24 hours to 7 days.
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Message timeout
A preset time limit for completing a specific action or process within a flow.
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Messaging API for WhatsApp
A service provided by WhatsApp that allows businesses to integrate WhatsApp messaging capabilities with their own business systems and software.
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Messaging limit
Maximum number of conversations that you can initiate per 24 hours. The limit will only change when WhatsApp has performed auto-scaling to increase or decrease the messaging limit. It will not change as you send messages via SleekFlow.
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Meta Business Manager
Meta Business Manager (formerly known as Facebook Business Manager) is a free tool provided by Meta (formerly Facebook) that allows businesses to securely manage their online presence across Meta’s platforms, including Facebook, Instagram, and WhatsApp, from a single dashboard. It is primarily focused on organizing and controlling access to digital assets and managing permissions for team members, agencies, and partners.
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Meta Business Suite
Meta Business Suite refers to a comprehensive set of integrated tools, services, and platforms offered by Meta (formerly Facebook) to help businesses effectively manage their online presence, advertising campaigns, customer engagement, and data analytics across various Meta-owned platforms and products.
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My contacts
Contacts that are assigned to me as "Contact owners".
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My Inbox
The inbox that has all the assigned messages to me.
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Node
A visual block in Flow Builder representing specific actions, decisions, or tasks. Nodes allow users to customize and define the logic and functionality of a flow.
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OBA (Official Business Account)
WhatsApp has determined that a notable and authentic brand owns this account. An "Official business account" has a green checkmark badge in its profile and next to the header in the chat thread.
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Opportunities
An opportunity refers to a potential sales lead that has been qualified as someone who could benefit from your business’s product or service. It represent the stage where leads are actively considered for further engagement or conversion into customers.
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OTN token
A unique token received when customers opt in for updates from a Facebook Business Page. It allows businesses to send a one-time notification to the customer, and the token expires after one use or within a year.
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Payload
The data that is sent to an external system's webhook. It can be previewed by clicking the Preview payload button in the node form. The payload's data structure will be displayed in JSON syntax in a modal.
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Payment link
A unique URL generated by businesses. They can create and share payment links with customers via messaging channels, allowing them to make payments directly through the link. This enable customers to complete transactions without navigating to external platforms.
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Permissions
Permissions define the specific actions a user can perform and the data they can access within a workspace. They are the building blocks of role-based access control, determining the scope of a user’s rights, such as editing channels or viewing analytics.
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Poll message
A feature from WhatsApp that can have a poll/voting from member of the group chat.
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Primary property
A primary property is the main identifier for each record within a custom object. It serves as the key field that distinguishes one record from another. When creating a custom object, you can configure whether the primary property is auto-generated or manually entered.
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Product catalog
A product catalog is a collection of items or services that can be listed, managed, and shared across messaging channels. This feature helps businesses streamline product management and sales interactions, making it easier to share shopping carts and engage with customers through SleekFlow’s messaging inbox.
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Property key
A unique identifier used to distinguish properties from each other in the database. It will also be used for API call actions or when using third-party integration tools, to let the system know which custom object you want to operate on.
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Property name
The title of each property in the custom object record.
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Property type
Property type refers to the specific format or data structure assigned to a property within custom objects or contacts. Property types define how information is stored and displayed.
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Quality rating
The WhatsApp Quality Rating is a metric used by Meta to evaluate the quality of messages that businesses send to their customers via WhatsApp Business API. It reflects customer satisfaction and engagement with a business’s messages and helps Meta monitor the overall customer experience on the platform. The rating ranges from High to Medium to Low and is based on factors like the frequency of user blocks, message reports, and negative feedback.
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Quick reply
A pre-written messages that can be used to quickly respond to common customer questions. Please note that this is NOT “Saved reply” feature on SleekFlow.
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Quick reply button
A button that businesses can tap to respond to a message with a predefined text message. You can add up to three quick reply buttons for each template message. Button text can be up to 20 characters, but emoji and variables are not supported.
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Quick sharing link
A unique URL that allow user to share conversations or content with others outside of SleekFlow. This link can be shared via various channels, enabling recipients to access the shared information directly without needing a SleekFlow account.
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Records
A record refers to a single instance or entry of contact information stored within the database. Each record corresponds to a specific contact and includes details such as the contact's name, email address, phone number, purchase history and any other relevant information captured by the contact properties.
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Regex pattern
Regex patterns are used in data masking to identify and protect sensitive information by detecting specific data formats (like emails, phone numbers, or credit card numbers) within messages and records. This enables the platform to automatically hide or encrypt data that matches the pattern.
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Remarks
A feature that allows you to write notes about your customers. Remarks can only be viewed by your team members to help them better understand customer needs.
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Role-based access control
A security framework in SleekFlow that allows workspace admins to assign specific roles and permissions to team members. This ensures that users can only access the features and data necessary for their role, enhancing workspace security and efficiency.
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Roles
Roles acts as a container for permissions. Each role can include multiple permissions, and users assigned to a role automatically inherit all the associated permissions.
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Salesforce
Salesforce is a CRM platform that, when integrated with SleekFlow, allows businesses to sync customer data seamlessly. Integrating Salesforce with SleekFlow enables users to connect their Salesforce customer database with SleekFlow’s messaging capabilities.
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Salesforce account
A customer or business entity in Salesforce, representing the organization or individual you interact with. In SleekFlow, linking accounts enables teams to track communication and activities linked to these accounts.
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Salesforce campaign
A marketing initiative or sales effort in Salesforce that can be synced with SleekFlow to enhance engagement tracking and better manage multi-channel campaigns from a unified view.
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Salesforce contact
An individual customer record in Salesforce, detailing personal information and communication history. SleekFlow integrates these contacts, allowing seamless interaction tracking and personalized engagement.
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Salesforce custom object records
Custom object records in Salesforce tailored to specific business needs, representing non-standard objects. In SleekFlow, these records can be integrated to enrich customer insights and support unique workflows.
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Salesforce Journey Builder
A feature within Salesforce Marketing Cloud for creating automated customer journeys. In SleekFlow, users can leverage this integration to synchronize and manage customer touchpoints across multiple channels.
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Salesforce Marketing Cloud
A suite of digital marketing tools in Salesforce for managing customer journeys and data-driven marketing. SleekFlow’s integration helps marketers coordinate Marketing Cloud campaigns with messaging and automation.
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Salesforce package
An integration solution in SleekFlow that connects directly with Salesforce, allowing users to synchronize customer data, streamline workflows, and manage conversations across platforms.
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Sandbox
Sandbox is a secure, isolated environment where users can safely test and experiment with features, workflows, and integrations without impacting live data or operations. This environment is ideal for prototyping, testing new automations, or troubleshooting potential issues before applying them to the actual workspace
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Saved reply
A pre-written, reusable response that can be created in the company inbox settings to quickly reply to common inquiries. Saved replies can include both text and media, making it easier to handle repetitive messages efficiently.
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Scheduled message
A message set to be sent at a specific time instead of immediately. Users can set a custom date and time for delivery.
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Service conversation
A type of WhatsApp conversation in SleekFlow initiated in response to a customer inquiry or service request. Service conversations allow businesses to address customer needs within a set time frame, enhancing support and engagement on the WhatsApp channel.
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SleekFlow AI
A suite of AI-powered features within the SleekFlow platform. SleekFlow AI helps businesses leverage their knowledge base to generate intelligent, context-aware responses and refine the tone and voice of customer communications, enhancing overall conversational effectiveness.
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SleekFlow Lab
A dedicated space within SleekFlow where users can test and explore experimental or early-release features. SleekFlow lab allows user to gain insights into upcoming functionalities and provide feedback, helping shape future developments on the platform.
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SleekFlow Platform API
SleekFlow Platform API enables businesses to create custom integrations and automate processes across multiple messaging channels, including WhatsApp, Facebook Messenger, WeChat, and LINE. The base API URL is https://api.sleekflow.io.
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Snooze conversation
Notifications will be paused for that conversation when it is snoozed. When the customer replies to the conversation or the "snooze" period expires, the conversation will reopen.
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Template message
A template that is required to send business initiated messages/broadcast to customers. Users can only send template that has been approved by WhatsApp.
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Ticketing
A system that allow business to categorize and priortize tickets based on crtieria like urgency and issue type. It can assign issues to designated users or teams, and track the progress of each ticket to ensure customer needs is being addressed.
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Time delay
A feature in the flow that allows users to introduce a pause or waiting period between actions or steps. By adding a "Time delay" node, users can control the timing of the process, ensuring specific intervals between events. The duration of the delay can be customized within the node's form.
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Trigger
An event or condition that initiates a workflow or automation sequence in the flow. Triggers are essential components that define when the flow starts, allowing automated actions to begin in response to specific customer interactions or predefined conditions within the Flow Builder.
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Two-factor authentication (2FA)
A security measure that requires users to provide two different authentication factors to verify their identity. 2FA enhances security by adding an extra layer of protection, reducing the risk of unauthorized access.
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User-initiated conversations
Conversations initiated by customer. For this type of conversation, users can send free-form messages instead of just template messages.
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Webhook
A webhook is a HTTP callback. When a specified event occurs in one system, the webhook sends an HTTP request to a predefined URL in another system, allowing for seamless data exchange and integration.
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WhatsApp Business account (WABA)
WhatsApp account for Business purposes. You will need a WhatsApp Business account if you want to connect WhatsApp to SleekFlow.
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WhatsApp Business API
A solution that enables businesses to communicate with customers at scale through WhatsApp, supporting high-volume messaging and automated interactions.
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WhatsApp Business Platform Cloud API
In SleekFlow, the WhatsApp Business Platform Cloud API allows businesses to integrate WhatsApp directly into the platform for seamless customer communication. By using Meta’s cloud-hosted API, SleekFlow users can manage WhatsApp messages within SleekFlow’s interface.
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WhatsApp catalog
WhatsApp Business app users can share their products and services with customers by creating a catalog, which is displayed on their business profile.
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WhatsApp Flow button
A customizable button within a WhatsApp flow in SleekFlow that triggers specific actions, such as initiating a conversation, redirecting to a website, or performing a predefined task. It helps streamline interactions and guide users through automated workflows.
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WhatsApp interactive message
WhatsApp Business API message feature with interactive buttons where contacts can select an option as a reply.
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WhatsApp Manager
WhatsApp Manager is a platform that enables businesses or individuals to efficiently manage and interact with their WhatsApp messages, contacts, and other related functionalities.
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Working hours
A feature in SleekFlow that defines operational hours for customer support. It affects conversation analytics metrics by calculating response times and other data based on business hours.
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Zapier
Zapier is a web automation tool that connects apps and services to automate workflows. It allows you to connect SleekFlow with thousands of apps on Zapier, such as Google Sheet, Google Form, Shopify, and many more.
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指令
指令是自動化流程中的一個元素，當特定條件被觸發時，系統將自動執行對應的操作，例如自動回覆、更新聯絡人資料、管理對話，或與外部系統整合。